Publication

Article

Physician's Money Digest

September15 2004
Volume11
Issue 17

Cable Cost Blues

What you won't hear:

Ask your local cable television operatorwhy your monthly charges have gonethrough the roof and you're likely to hearabout the 34% increase in programmingcosts and the money poured into improvingand maintaining the cable infrastructure.It's almostcertain that the cable operator has noother cable company competing withit. Cable companies go head-to-head inonly 2% of the nation's markets. Notsurprisingly, cable subscribers who live inthese markets save an average of 15%.And if you think being able to pick andpay for only the channels you want towatch will cut your bill, some cableoperators argue that the opposite istrue. As less-watched channels die off,the cable company's revenue will dropand it will have to charge even more tomake up the shortfall.

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